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Mirror Mirror

London, City of London, Greater London

View Telephone020 7713 9022
View Address

56 Penton St


Greater London

N1 9QA


Mirror Mirror Bridal Store in London offer a wide range of stunning Wedding Dresses. Awarded 'Best Bridal Boutique' three years in a row by Perfect Weddings Magazine, as voted by real brides.

Stockists of:

  • Pronovias Wedding Dresses
  • Mirror Mirror Couture Wedding Dresses
  • Marco & Maria Wedding Dresses


I got married this year in September in the beautiful Provence, I needed a dress to match the location! I went to Mirror Mirror and instantly fell in love with my dress, having been to 3 shops beforehand. The ladies that work in the shop were fantastic, they made the whole experience so much fun and memorable. I came to the fittings with my mum and sister and the ladies made sure they were included and that was really important to me! Fantastic shop, helpful staff and an amazing experience! Would highly recommend :)

Great shop, excellent service and memorable experience! highly recommended! I got married a few months ago in Cyprus, I needed a dress to suit the boho-folk theme of the wedding and the location! I went to Mirror Mirror and found the perfect dress from day one of my wedding dress search and didn't even think of going to any other stores after. The service was excellent, the ladies instantly made me feel comfortable and reassured that I was in great hands. I came to the fittings with my mum and friends and we all had great fun.

My first visit where I chose my dress was amazing. The assistant was so supportive and lovely. The next visits were less great. For my first fitting the lady helping to adjust my dress was very unfriendly, not making eye contact or answering questions. At my next fitting, the dress was incredibly tight to the point at which I couldn't breath. I asked to have the chest area made bigger as a result. On the next visit it was huge, it went from two sizes too small to two sizes too big. The assistant who was now a new lady, became very irate, making faces at me, as if I was being difficult. On the next visit I felt obliged to like what I was given but still it didn't fit. I hoped they would understand that your wedding is the biggest day of your life and it's important to get it right regardless of time and extra effort put in. A couple of visits later I ended up with a dress I wasn't happy with. On top of this the jacket they made kept on sliding off and they advised using sticking tape. On my wedding day, the sticking tape wasn't enough and the jacket kept coming off of a dress which was too big. They ruined what should have been a day when I felt my most beautiful because of their lack of patience and understanding. I didn't add that in fact on the morning of the wedding, my Mum hand-altered the dress to make it smaller at the waist, otherwise it would have been falling off! It's taken me a while to write this review but unfortunately despite my efforts to convince myself I looked beautiful, it cannot be doubted that Mirror Mirror let me down.

I'm the luckiest woman in the world because I had Vanessa to turn me into a bride. Nothing was too difficult for her to achieve and her energy and expertise got me excited about a process that I was so sure would be painful. My dress fit PERFECTLY and she went out of her way to make the alterations that I needed to feel perfectly comfortable and beautiful in my dress. Absolutely no complaints about Mirror Mirror. Excellent location, excellent selection, excellent staff. Thank you for everything!

So happy I found my wedding dress in this beautiful boutique store. The service was amazing, from when I had my first appointment right through to the final fitting. I had the same seamstress - Vanessa - for each of my three fittings, she was so friendly, professional and talented. Having the same seamstress for all my fittings made it feel more personal, and this is something a lot of the larger chain wedding dress stores don't offer. I also had the pleasure of meeting one of the owners, Jane, who was very friendly and helpful. I had an issue with my dress on the wedding day and explained this to Mirror Mirror; they were really understanding and helpful to rectify the problem, they got back to my email straight away - great customer service and really good communication. Overal, if you're a bride wanting a more personal experience when finding your wedding dress, definitely try out this boutique store. They have such a great variety, friendly staff and make the whole experience feel very unique and special. Thanks to everyone at Mirror Mirror - especially Vanessa - you were great!